Outstanding in the Field

A table for 120, set at North Arm Farm in Pemberton, BC. More pictures here. Right: full moon over Okanagan vineyards, Meyer Vineyards.
Showing posts with label Okanagan. Show all posts
Showing posts with label Okanagan. Show all posts

Thursday, June 14, 2012

Interacting with BC Tourism

"Paint by Numbers" view of Vancouver


















The real thing, on the Vancouver waterfront


















BC Tourism, which has a $65 million budget for tourism promotion and an inviting web site, HelloBC.com, brought its road show to Seattle this week for an "interactive" afternoon with travel writers. The Thompson Okanagan Tourism Assoiciation, for example, featured chef Dana Ewart of Joy Road Catering to make strawberry-rhubarb tartelettes. (We wrote about Chef Dana last year in a post about the Okanagan wine country.) Tourism Victoria featured its most exciting new product, Victoria Gin, infused with tea from Silk Road Tea. Tourism Richmond had lots of stories about its new food blogger, Lindsay Anderson, who's going to write a post a day for a year about Richmond's vibrant restaurant scene. Tourism Vancouver asked the travel writers to help paint its photogenic harbor. Oops, sorry, harbour. See you soon in Canada!

Thursday, July 14, 2011

Roll Out the Barrels

OLIVER, BC--You could take a shortcut through one of the many cherry orchards to get here, to Okanagan Barrel Works,  the only cooperage in the Okanagan Valley, but the paved road takes only a minute longer. Cal Craik runs the shop with a crew of four. Two of them are French, working their way through a complex work-study system called Les Compagnons du Devoir. They train bakers and stone masons, pastry chefs and barrel-makers, among their many trades and crafts. Eric Fourthon found his way here three years ago, and his replacement has already arrived. Together, the crew turns out something like a thousand barrels a year, some traditional (225-liter) Bordeaux-style, some larger vats.

Were this France, the parking lot would be filled with oak staves, neatly latticed to allow several seasons of air-drying before they are assembled. But Craik says it's easier (and no more expensive) to purchase staves, whether from France or from the American midwest, that have already been hewn (or cambered, or "joined," as they say) so that they are the right length and have the proper angle of bevelling to fit together properly. The key, says Craik, is in the toasting, which chars the wood and determines how the oak flavors will influence the wine. An American oak barrel sells for $425 (Canadian), but a French barrel (whose wood has a different cell structure) goes for $950. Is the difference worth it? That's up to the customer.

Like all the folks in the wine industry here, Okanagan Barrel Works has an office dog. This one's a frisky Weimaraner named Monsieur. Seems appropriate for Bastille Day, non?